Tatiana Boncompagni is taking beauty inside and out to the next level.
The veteran beauty writer, with subtitles from Air Mail to The New York Times behind her, is taking her food company Eat Sunny to new heights with a new partnership.
Boncompagni has signed an agreement with Village Super Markets Inc. to distribute its organic ready-made meals via the Fairway and Gourmet Garage, starting next year.
For Boncompagni the transition from writer to founder took place in an organic way. “As a young girl, I had always been interested in food,” he said. “Most kids grew up wanting to bake cookies and I’ve always been interested in healthy food. I was a growing athlete, my mother is Costa Rican and she believed that health was beauty and that beauty was health. “
To that end, she develops her meals with nutrition in mind, likening the process to creating skin care formulations. “I almost think of myself as a cosmetic chemist making a formulation. What does a certain ingredient do for the skin or the body? “She said.” That’s how I think about creating a meal, both in terms of the macronutrients and the micronutrients we include. So, we choose superfoods for each meal to maximize nutrition “.
Current menu options include banana kale waffles for breakfast, herb roasted wild salmon, and shrimp vermicelli salad. “I love our poached chicken salad; comes with this kind of vegan ranch dressing, “she said.” Let’s make an amazing salad. “
Eat Sunny launched in early March 2020, just as the first pandemic wave hit New York City, but it quickly won fans among the beauty and fashion crowds, from serial entrepreneur Bobbi Brown to corporate offices at Valentino. “We have made activations for Neutrogena, Lancôme and Naturopathica”, added Boncompagni.
The meals incorporate Boncompagni’s nutritional know-how with family favorites. “We follow the principles of the Mediterranean diet, but we are global in terms of meals. There are Asian influences, there are American influences. It’s global cuisine, ”she said. “We make great fried rice with cauliflower – things you love to order takeaway, but we make them super healthy and we eliminate all the inflammatory foods that are usually incorporated into those meals.”
Customers can order a la carte meals, starting at $ 13.99, buy in bulk once, or subscribe. These latter options start at $ 210 and $ 189 for three days of meals, respectively, and follow flexible meal plans from vegetarian options to signature choices.
Meals are available for delivery in New York, New Jersey and Connecticut and will be distributed in both the Gourmet Garage and Fairway in the three-state area. “I want to meet people where they are,” Boncompagni said. “Meal delivery, especially in the healthy food space, can seem really inaccessible to people, primarily because they don’t want to commit to a lot of food. It is much easier for someone who is walking down the aisles, doing the shopping, to have a good meal. “
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